Kantar Media hosted a webinar series regarding COVID-19’s impact on the retail market. In the initial webinar, David Morcotte, SVP for Kantar, offered tips for how brands can respond and be upfront during this time.
One of my best friends is a professional coach. He works with business people and athletes and helps them on the mental game. He’s given me tips and directions along the way that have made a huge difference in how I am able to operate.
It is critical anyone in business measure the bottom line and ensure the company is operating in a profitable manner. Those that are just holding on or sitting idle have the biggest threat in a pandemic, because the future cannot be forecasted exactly with so many factors out of control.
Powerful language—content that conveys your message quickly and appropriately and helps the reader see your products and services at work in their lives—should be the aim of all your marketing content.
I think for all of us in the industry we may take GlassBuild for granted. It’s always been there, but it’s actually more than a show―it’s the lifeblood of the industry and the NGA. It’s what is needed to be able to have the technical chops, guidelines, bulletins and conferences.
I joined the NGA and Window + Door staff in September of 2014. My second day at my new job entailed watching GlassBuild America in Las Vegas come to life. I was coming in with more than a decade of trade shows under my belt, which gave me the experience to confidently step on the show floor, even as a fenestration rookie. It also gave me the perspective to realize how different this show was from all the others I attended, and not just in terms of the products, content and exhibitors.
COVID-19 has turned 2020 plans upside down for us all. It has asked us to adapt and change; to find new ways of connecting, working, collaborating, problem solving. Now it’s forcing us to pivot once more when it comes to our industry’s gathering place.
Most states in the U.S. are now in the process of reopening, after shutting down due to COVID-19. Reopening, or continuing to work, during this time poses unique challenges to installers and glaziers. We asked three leading glazing contractors about protecting employees, the role of technology, and their advice for other glaziers going forward.
We had a double blast of code dives this week with webinars from the National Glass Association and from Glass Canada. Both webinars did sound at least a minor alarm about the next area of concern for the commercial glass world when it comes to codes; that would be the spandrel area. This is something that bears watching.
In the face of COVID-19 pandemic, leading glass and glazing companies quickly pivoted to produce solutions for safer and healthier workspaces. These companies are invited to submit their essential products, projects, and/or achievements for consideration for recognition as part of Glass Magazine's new awards program, which will highlight the industry’s role in responding to COVID-19.